Firstly, a large multi location childcare provider has recently hit an all-time high in organic (SEO) users. Before dealing with Search Rescue, they were hovering at around 14,000 users per month and last month, with our SEO efforts they hit over 21,700 users. This particular client already had a very strong SEO footprint and it is very hard to move the needle on accounts like this which come to us already with strong keyword rankings. However with the work we’ve done including a significant Google Maps review strategy we have moved the needle a long way.

Note the trend here:

Chart flow

A second recent success story is scoring number one position for a single word, high volume food term. Multi word / long-tail keywords are generally easier to rank for. However, single word phrases are often very competitive. Competition for single word keywords can often include research / educational / high-level intent, which often brings in generic competitors like Wikipedia, government sites and other non-corporate entities. Therefore, this is another great success story with our client out-ranking these huge sites of massive domain authority.

Note the rankings here:

Ranking

And speaking of single phrase, SEO keywords, last year, a retail sporting client of ours out-ranked Wikipedia (and all other websites) for the broad keyword of ‘volleyball’. This particular keyword resulted in huge amounts of traffic to the site & online sales (see below). Furthermore it had the ancillary benefit of adding even more users to their Google & Facebook remarketing lists which lift revenue on their other digital marketing campaigns. ‘A rising tide floats all boats’. Of course, we also had them ranking for other long-tail, higher intent keywords too! The client was overjoyed at the result in while Wikipedia has re-taken number one position here our client has established consistently high page 1 rankings on this term. His business has grown very well and on the back of this he has launched other websites to further grow his business.

Note growth in users and eCommerce revenue:

Flow chart

If you are looking to be our next success story, give us a call and let us run through the seven pillars of SEO and get the needle moving on your rankings today.

 

 

 

 

 

Published On: February 14th, 2023 / Categories: SEO /

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