While some medical services are referred by GPs, many health concerns are at the individual’s discretion. Gone are the days when word-of-mouth publicity was enough for the growth of medical professions. Today, the first thing your potential lead would do is check your website and reviews online before deciding to visit you. That makes having a website and a digital marketing strategy imperative for audiology or any other medical stream. A well-planned and executed digital marketing strategy can improve your online visibility, draw more leads to your website and help you increase your business. That is precisely what we at Search Rescue do! Search Rescue understands the uniqueness of your business and has a deep understanding of consumer psychology. Our full suite of digital marketing strategies for audiology/medical clients is specifically designed to keep your unique business conditions and consumer requirements.
With a 4 dimensional SEO approach encompassing your website, SEO content, Google ads, and Social Media, we bring quick yet sustainable results for our clients. Here’s how we do it:
Your Website
Even if a GP refers you, potential patients are more likely to visit your website to know more about you. That is why medical and audiological websites need to be more detailed and informative than other websites because nothing is more important than one’s health. We ensure that your website has all the elements to impress your visitors and transform them into customers. We include vital elements like:
- Your Education
- Training
- Area of specialisation
- Number of years in practice
- Awards
- A separate landing page for services offered
- White papers
- Before and After Galleries
- Online consultations
- Live Chat
- Patient testimonials
- Online payment
- User-friendly navigation
These elements on your website will help you establish your brand, engage clients, build trust and help them know more about you and book a consultation.
Content for audiology/medical websites
Content is king, especially for medical practitioners. We help you achieve higher conversions with our crisp, informative, and easy-to-understand content on your website. Our content strategy goes beyond traditional keyword research and backlinks to enhance your outreach.
We boost traffic and search engine rankings through various methods such as:
- Crisp website content
- Knowledge bank with easy-to-understand informative content
- Frequently asked questions
- Tips
- Infographics
- Blogs
- Newsletters where visitors can subscribe to
Google Ads for medical/audiology
Search Rescue puts your business on a fast track to growth with smart Google Ads. Our high-precision marketing campaigns put you right before your target audience, making a visible difference to your audience within 48 hours of campaign activation. Our customised messaging enables quick traffic generation to your low-traffic web pages. With our continuous monitoring and tweaking of the marketing campaign, we continue to bring more traffic, leads, and revenue.
Social Media
Nothing piques potential leads interest than social media. With well planned social media strategy that includes:
- Social media posts
- Videos
- Quick tips
- Offers
- Contests and announcements
We keep your audiences engaged on social media. Blending proven-to-work methods and out-of-the-box strategies, we create a buss about your business on social media to drive traffic, sales, and revenue to your website.
Search Rescue is your partner to keep your business growing. Let us get on a call to discuss what we can bring to the table for you.
