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Google AdsAgency Sydney

Google Ads takes priority at the top of all search results, can be configured to your exact business needs and delivers incredible results

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Fast & Sustainable Google Ads results

Also known as Google Ads, SEM (Search Engine Marketing) or PPC (Pay-Per-Click), Google Ads is the fastest way to have your website found in the Google search results. Google Ads take priority at the top of all search results and your ads can be showing in a matter of hours.

With Google Ads you are charged on pay per click (PPC) basis and the cost of that click is determined by market forces and your quality score.

Anyone can run Google Ads however using an experience Google Ads agency like Search Rescue means that your results will superior as we will optimise all of the relevant elements of a campaign.

To simplify the process of Google Ads we like to break it into 3 elements.

1. Settings

Various targeting elements can be configured around your business needs such as bid type, geographic, ad scheduling, device bids, demographics, networks and many more

2. Ads

By writing the most enticing text ads, consumers will be more likely to click on your ad and view your site. Provided your website is also enticing, you will be likely to receive the call / enquiry / online sale from that consumer. Additionally, it is important to have detailed ads about what you offer to prevent incurring clicks from people who want things you don’t offer. Eg you are car dealer that doesn’t sell sports or commercial vehicles.

3. Keywords

By choosing the most accurate keywords, your ads will show for searches relevant to the types of leads you want. It is important to have a good variation of keywords and ideally good ‘long-tail’ keywords to ensure you capture clicks at the cheapest cost. Eg the cost per click incurred off “emergency call out plumber Lindfield” would normally be cheaper and a more useful click then a click off “plumber”. Negative (blocking) keywords are also extremely important to prevent you incurring clicks and spend on things you don’t want

Tracking & Optimising

As an experienced Google Ads agency, Search Rescue pride ourselves on detailed campaign setups which is why clients stay with us for the long term. We ensure all relevant conversion points are tracked such that we and Google have enough conversions data to optimise the above 3 elements from. In the short, medium and long term, by optimising based on a complete setup you get the best return on your advertising dollar from your Google Ads campaign.

If you’re in the market for a new Google Ads agency give us a call and we can provide a free, no obligation account audit.

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Expert Google Ads Agency Sydney

Google Ads experts – helping drive new leads, retention and awareness. We focus on the bigger picture.

Advertising

Let’s choose the right marketing channel/s

Architecture

Let’s architect high converting campaigns

Optimisation

Let’s optimise the campaigns to maximise your return

Grow your traffic

Google Ads drives more quality traffic to your site instantly. You only pay per click (PPC).

Increase your sales

More Google Ads traffic to your site means more leads and more sales. You’re only charged for Google Ads clicks from agreed keywords so there is very little wastage.

Let’s Make Things Happen

“Search Rescue continually demonstrate their knowledge and experience in the digital marketing arena. They take the time to understand my business and tailors Google Ads programs to suit our needs at the time. They are prompt and thorough with analysis and recommendations..”