Business Growth

Google AdWords Experts Sydney

Google AdWords takes priority at the top of all search results, deliver incredible results and your ads can be showing in a matter of hours!

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Google Adwords Management Sydney

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Fast & Sustainable Google AdWords results

Also known as Google Ads, Google Search, SEM, Search Engine Marketing, PPC or Pay-Per-Click, Google Ads is the fastest way to have your website found in the Google search results. Google AdWords take priority at the top of all search results and your ads can be showing in a matter of hours.

With Google AdWords, you are charged on pay per click (PPC) basis and the cost of that click is determined by market forces and your quality score which is well explained here

To simplify the process of Google Ads, we like to break it into 3 elements.

Various targeting elements can be configured around your business needs such as bid type, geographic, ad scheduling, device bids, demographics, networks and many more

By writing the most enticing text ads, consumers will be more likely to click on your ad and view your site. Provided your website is also enticing, you will be likely to receive the call / enquiry / online sale from that consumer. Additionally, it is important to have detailed ads about what you offer to prevent incurring clicks from people who want things you don’t offer. Eg you are car dealer that doesn’t sell sports or commercial vehicles.

By choosing the most accurate keywords, your ads will show for searches relevant to the types of leads you want. It is important to have a good variation of keywords and ideally good ‘long-tail’ keywords to ensure you capture clicks at the cheapest cost. Eg the cost per click incurred off “emergency call out plumber Lindfield” would normally be cheaper and a more useful click then a click off “plumber”. Negative (blocking) keywords are also extremely important to prevent you incurring clicks and spend on things you don’t want

Tracking & Optimising

Search Rescue pride ourselves on detailed Google Ads campaign setups which is why clients stay with us for the long term. We ensure all relevant conversion points are tracked such that we and Google have enough conversions data to optimise the above 3 elements from. In the short, medium and long term, by optimising based on a complete setup you get the best return on your advertising dollar from your Google AdWords PPC campaign.

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Expert Google AdWords Agency

Google PPC experts – helping drive new leads, retention and awareness. We focus on the bigger picture.

Advertising

Let’s choose the right marketing channel/s

Architecture

Let’s architect high converting campaigns

Optimisation

Let’s optimise the campaigns to maximise your return

Grow your traffic

Google AdWords drives more quality traffic to your site instantly. You only pay per click (PPC).

Traffic

Increase your sales

More Google AdWords traffic to your site means more leads and more sales. You’re only charged for AdWords clicks from agreed keywords so there is very little wastage.

Let’s Make Things Happen

Contact us today about Google AdWords

Search Rescue continually demonstrate their knowledge and experience in the digital marketing arena. They take the time to understand my business and tailors Google Ads programs to suit our needs at the time. They are prompt and thorough with analysis and recommendations..”

David Hargreaves

Raclo Gates

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